A Gupshup Alternative That Ships, Not Builds
Skip assembling a BSP’s APIs — Colton is the turnkey WhatsApp AI-agent product you configure and launch in days.
Gupshup is a developer/enterprise BSP and CPaaS — flexible, but you build the product on its APIs.
Colton is the finished product: AI agents, a no-code builder, templates, a shared inbox and a CRM, ready to use.
Why switch to Colton
Ship, don’t build
Agents, inbox and CRM ready instead of assembled from APIs.
No-code
Business teams configure without developers.
AI built in
Tool-calling agents out of the box.
Lower total cost
No build-and-maintain overhead.
Colton vs Gupshup
| תכונה | Colton | Gupshup |
|---|---|---|
| What you get | Turnkey product | BSP APIs |
| For | Business teams | Developers |
| Launch | Days | Weeks (build) |
| CRM | Built in | Integrate |
Best for
Teams that want a ready-to-use WhatsApp AI agent, not a custom BSP build.
Frequently Asked Questions
Can developers extend Colton?
Yes — account code adds custom tools and logic.
Which launches faster?
Colton — days vs weeks building on a BSP.
When choose Gupshup?
For a fully custom enterprise build with an engineering team.
More alternatives
Make the switch from Gupshup
Start free. Bring your WhatsApp number and go live in days.